Top 5 Trends in Enterprise Labeling

Labeling is an essential part of the process and development of artwork and packaging projects. It is also a significant component in the global scheme of the supply chain. With rapid changes in technology and the market, brands are pressured to keep up with the trends and device labeling strategies according to them. Various factors influence the labeling trends where customers demand efficiency and transparency from brands. More and more brands are shifting towards automated systems for enterprise labeling in order to adhere to the trends. This is because automated systems provide many special features like online proofing systems.

Let us discuss some of the trends of enterprise labeling that have been identified by professionals of the supply chain and leading global brands. 

Labeling is Impacted by Regulation

Regulations and rules are a part of every industry and labeling regulations have also seen a similar rise. These regulations are even highly concrete when it comes to product labeling and components that can affect the safety of a customer and hence is highly evident in the medical industry.

Labeling needs to constantly change and adapt to the evolving regulations and standards. Brands normally prefer to have solutions that can help them achieve this in order to avoid mistakes and fines as well as a supply chain disruption. The reason to avoid these things is simply that it would lead to a loss of business. Some of the most leading standards and regulations shaping global businesses are GS1 (for the food & beverages, health & retail industries) and GHS (operating in chemical-related businesses and industries). 

It is Imperative to Centralize Labeling

Centralizing your brand’s model of labeling has a lot of strategic importance. It is also much easier to achieve now with technological advancement and innovations and that is why more and more brands are centralizing their labeling model. A lot of businesses are centralizing their barcodes for labeling across various geographical locations. This allows them to enhance their consistency and have a higher amount of control. It also helps to streamline the process of the supply chains. 

Businesses also see a centralized labeling system as it reduces their IT cost of maintaining different labeling systems. Enabling the continuity of business, in the long run, is also one other driver to help push towards centralization. A centralized system helps during unforeseen circumstances such as natural disasters. Labeling can be rapidly shifted from one facility to another and support continuous operations. 

Customers are Responsive and Demand Adherence Towards Labeling

More and more customers have become responsive with not just their product but also the packaging, artwork, and labeling. This is a new and developing trend in the aspect of the supply chain.

Customers have been observed to have unique labeling demands and requirements in the past few years and brands should come up with ways to meet them. This has developed because they are now driven by their own drive for efficiency from the products they buy. They expect providers to meet their standards when it comes to language, symbols, images, content, and more. Customers are normally responsive towards the data and content in the labeling, their standards, and whether they meet regulations. Advances in enterprise labeling have been helpful with meeting such requirements. 

Labeling That is Influenced by Technology

Technological advancement and evolution offer endless possibilities in many different fields. It has also revolutionized the way brands conduct their business and also develop various processes. There are three important considerations on why this trend is on the rise. To have access to browser-based labeling is one of them while implementing labeling that is cloud-based and creating labeling that meets the Internet of Things (IoT) are the other two.

Cloud-based services allow brands to focus on the core of competencies. They do this by outsourcing applications as well as computing infrastructure. Browser-based labeling helps to decrease the burden of installing and maintaining labeling systems. It gives instant access to functionality and helps with the global deployment of labeling. Meanwhile, IoT is essentially helpful when it comes to monitoring and managing the process. This solution is impactful when it comes to how brands communicate and connect. 

Labeling, the Supply Chain, and their Intersection

Labeling intersects with the supply chain in all levels and steps. It impacts the activities of the supply chain in many ways. Mislabeling and relabeling can be avoided with an efficient labeling system and by adhering to regulations and standards. This helps to move the goods smoothly through the supply chain. Labeling can also increase collaboration in the supply chain on a global scale. This in turn allows businesses that are connected by a supply chain to come together and share and expand the access of labeling solutions. 



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  1. author
    27 Aug 2019
    Tomas Mandy

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    1. author
      27 Aug 2019
      Britney Millner

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  2. author
    27 Aug 2019
    Simon Downey

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